For small and mid-sized businesses

Run your business smarter — without hiring a tech team.

How I work

Owner-to-owner. No agency layers.

Four rules. Same on every engagement.

01

You talk to me, not a salesperson.

02

We agree on scope and price before any work starts.

03

I deliver what we agreed on, on the timeline we agreed on, for the budget we agreed on.

04

One number to call. No project managers. No account executives. No agency layers.

Schedule a 30-Minute Scope Call
What I do

Practical technology
for small business.

Five areas of work. Plain-language scope. Fixed price agreed before anything starts. Pick whichever fits — or schedule a call and I'll tell you which one your problem actually is.

01
AI and Automation
Practical AI to cut costs, save time, and make your existing operations run better. I figure out where AI actually pays off in your business — and just as important, where it doesn't — and put working automations in place. No vendor pitches, no hype.
02
Custom Software & Internal Tools
Replacing fragile spreadsheets, broken integrations, and stitched-together SaaS with software that actually fits how your business runs. Internal tools, customer-facing apps, dashboards — built to be used every day, not to win an award.
03
IT and Cloud Cleanup
Most small businesses end up with infrastructure that grew by accretion — twelve subscriptions, three cloud accounts, nobody sure what's still in use. I clean it up. Migrations, consolidations, security baselines, and accounts you actually own.
04
Technology Advisory
Owner-level guidance on what to build, what to buy, and what to ignore. Quotes from vendors, contracts to sign, decisions about software you don't fully understand — bring them to me and you'll get a straight answer in plain English.
05
Fractional CTO
When you need more than a project — when you need someone owning the technology side of your business for months at a time — that's a fractional CTO engagement. Senior technical leadership without the cost of a full-time hire, on a monthly retainer, with one accountable owner from day one.
Learn more about Fractional CTO
Marco Coronado, founder of Source Software
Who you'll be working with

Marco Coronado, founder.

I'm Marco Coronado, founder of Source Software. For 16 years I've worked as a CTO and engineering leader for small and mid-sized businesses — hundreds of engagements with owner-operators who needed real answers in plain language, not jargon. I personally own every project here, from first call through delivery. When a build needs hands, I bring in a vetted team of engineers, designers, and QA I've worked with for years.

Tell me what you're working on.

I'll respond within one business day with a clear path forward — no sales pitch, no fluff.

Step 1 of 2
What are you looking for?
Step 2 of 2
Tell me about you